Thursday, May 31, 2012

So you got your SEO. What about SSO (...

So you got your SEO. What about SSO (social sharing optimization)? ritetag for the rite tags http://www.ritetag.com (beta signup)

Wednesday, May 30, 2012

Socialbakers used to be Facebakers, &...

Socialbakers used to be Facebakers, & wont be RiteTag http://su.pr/2XlqZv
Perhaps the SocialBakers people didn’t realize, initially, that brands and people draw attention and develop audiences and and fans on networks other that Facebook?

Now they also delve into statistics on users in Twitter, Google+, Youtube, and LinkedIn is listed, but without stats (still in beta).

A friend asked me to study SocialBakers recently. He got the impression that the “pro” version would be a boon to content sharers who wish to isolate what to do to get seen more. That they do, in a passive manner. They will show you how your content is received, by stats on likes, comments and shares, and provide a dashboard which aids in seeing how you are doing in comparison with competitors. Even free users can search through masses of leaderboards: by country, type of business (limited to their categories) and so on. Who has more fans, more followers, but, what gets them their prominence is not dealt with.

In fact, Socialbakers has ample competition in the social media “arms race,” the quest for more reach, fans, followers, and interaction.
Who else is in the “look at me” analytics game?
Metrics Tools

http://crowdbooster.com (perhaps going a step beyond Socialbakers, CrowdBooster actually suggests what we should change in what we’re doing in social media)
http://ping.fm/IPJGG

Socialbakers: shows you who’s on top (rather than how to get there)

http://pagelever.com
http://fangager.com/
http://ping.fm/toMcS
http://vitrue.com/
http://buzzref.com
http://twentyfeet.com/

and my favorite, http://thinkupapp.com – just look at what they show us in a Thinkup search for “whitehouse.”

Which metrics tools go beyond leaderboards, feedback on what you do that works, and comparisons with your competitors?
What tools suggest what to do to increase engagement?
What tools go beyond feedback and stats, and give you information you can truly use to:

Increase reach, engage fans and followers, and make yourself prominent through social media?
Craft your content, including microblogs/updates, to get found by those who are looking for what you do?
Identify the tags and keywords that are most used and likely to be most followed, and thus should be used when sharing just about any type of content?

Wednesday, May 23, 2012

Privnote: to get the last word in htt...

Privnote: to get the last word in http://su.pr/2CXuBw

Just like in Mission Impossible, notes that self-destruct
I believe the image – from the Privnote site – explains perfectly.

This is a testament to good design and a flawless user experience. Point and shoot, you see it, you know what to use it for, and how.



Privnote lets you message people in an untraceable manner.

They are multi-lingual, in seven languages. No Japanese – but then, with the Japanese, I’m half-surprised, lately, when I do get a reply (to a regular, old-fashioned email).

“This note will self-destruct after being read.” Gotta love this.

This is what happens when you create a note in Privnote:

You write the note and click the POST button.
The server generates a random note id, let’s call it the NoteID. This is the 16 chars ID you see in the note link.
The server hashes the note ID and gets a HashedNoteID = Hash(NoteID). We’re currently using SHA-1 as the hashing algorithm, but the particular algorithm is not very important here.
The server encrypts the note contents (and also the email and reference, if there is any) using the NoteID, and stores the encrypted version in the database using the HashedNoteID as the database primary key.
If someone with access to the database would like to read the note she would be unable because she doesn’t have the key to decrypt it (NoteID), only the database primary key (HashedNoteID). The HashedNoteID cannot be used to “go back” to the NoteID because hashes are “one-way.” So the only person who can actually decrypt (and thus see) the note is the one who has the original NoteID or, in other words, the one who has the link to the note.

This is what happens when you view a note in Privnote:

The server extracts the NoteID from the URL.
The server hashes the NoteID and gets the HashedNoteID. This is the same HashedNoteID used when generating the note, since the NoteID used to make the hash is the same in both cases.
The server retrieves the note from the database using HashedNoteID as the database primary key and decrypts its contents using NoteID as the encryption key.
The server shows the page with the decrypted note.
The server permanently deletes the note from the database, keeping only a record of the HashedNoteID, the time when it was read, and the IP address where it was read from, to show it when someone tries to see the note again.
About Saul Fleischman
Working with social web apps developers on getting things made: my role tends to be functionality ideation, user experience, and also, marketing communications and community development.

Thursday, May 17, 2012

A list-up of times used (30 days) for...

A list-up of times used (30 days) for hashtags associated with a searched term is a feature of something I'm making. If a tag has been used just once, from one account, I say its a "dead" tag, no need to list it. What do others think? Also, if a tag has been used in a number of tweets but all from one Twitter account, this, too, may indicate that we don't need to list it as a "relevant related tags" to the searched term. What do others think?

Fellow Ideators - Can we help you? ht...

Fellow Ideators - Can we help you? http://su.pr/2tV7pA startup entrepreneurship bootstrapping leanstartups

IdeasWatch.com: Ideators Bootstrapping Businesses


We would like to put your startup story on the top page of IdeasWatch and also feature your story on our blogger.com blog and then…

A BIG Boost for the First Five to Provide IdeasWatch Blog Posts

At IdeasWatch, we're all about your ideas and seeing them come to fruition
The first five IdeasWatch members (“Ideators”) to provide a story of how they met in IdeasWatch and are starting to make something, or launch a new business, organization, program or website – will all get a large boost from me, OsakaSaul (Saul Fleischman), the community development guy at IdeasWatch.



Need more of a hint? Check out the Twitter @mentions of http://ping.fm/OnZ5x

Promote your story?

Yes! On our blog, which will get shared, of course.



Have any of us met in IW and started working on a collaboration of any kind? We would like to feature you – and also your site URL(s) if you’d like, Twitter accounts, etc.



We want these stories and the ability to show you and your progress off to the entire IdeasWatch community, through our blog, and soon, in other places, too, such as the new IdeasWatch Facebook Fanpage.

Just send your story and any attached image files, videos, etc., with links included and full Twitter handles (for example, not @osakasaul but http://ping.fm/XhD7d ) to michal.hudecek@ideaswatch.com

And let’s get you, your team, your link(s) and the story of how you hooked up in IdeasWatch and are just starting to make something happen – right on our main page!

About Saul Fleischman
Working with social web apps developers on getting things made: my role tends to be functionality ideation, user experience, and also, marketing communications and community development.

Monday, May 7, 2012

I @osakasaul am not the president - a...

I @osakasaul am not the president - and not just the Community Guy or UX guy of IdeasWatch, but a member, too.

We want YOU to stand out and get seen in there, though. Here's the how-to on that. http://ping.fm/KncHr http://su.pr/16oLbC

About Saul Fleischman
Working with social web apps developers on getting things made: my role tends to be functionality ideation, user experience, and also, marketing communications and community development.

Saturday, May 5, 2012

Godzilla Meets LinkedIn http://su.pr/...

Godzilla Meets LinkedIn http://su.pr/2PD7U3
LinkedIn has been allowing the input of Japanese text and even sub-profiles in Japanese – for over 3 years.

“Nihongo de LinkedIn” group is just over three years old, and hosts discussions in Japanese – from over 3,600 members.
This didn’t win over the Japanese; from several months ago we can can also select a Japanese menu.

But LinkedIn does not have the Rinkuru Girls, alas… nor does it put them in space

A real class act, Rinkuru is sending a Bentley Limo and a “somewhat” decorated Rolls Royce on a promotional tour of Japan

I have to wonder, what drives them to create sloppy monsters from things that are already well built out and fairly solid to begin with? I will leave you with this parting thought: from those who do not read Japanese, in the image below, from the top page of りんくる (copy/paste that to find them; I will not dignify them with a link) they boast 11,358 companies have registered with their new social network. And yet, mine makes just 243 (I always root for underdogs) Facebook likes?

I smell bad sushi.


How does りんくる compete with LinkedIn, then?

They do allow you to search jobs, create a blog, save photos, and save the simplest of profile data as well as a separate resume page. And they use a lot of pink. Let’s see how this goes over…
About Saul Fleischman

Working with social web apps developers on getting things made: my role tends to be functionality ideation, user experience, and also, marketing communications and community development.
http://ping.fm/xJNeY